Our Story

Prophet Muhammad (peace be upon him) said, "Modesty is part of faith, and
faith leads to Paradise." (Bukhari) Inspired by this hadith, we believe in
promoting modesty in all aspects of life, especially in how we present
ourselves to the world

At Active Virtue, our mission is to redefine the standards of modesty for Muslim men. In a world where modesty is often overlooked, we believe it's not just a choice but a cherished virtue. Our journey began with a simple yet profound
realization: the need to maintain modesty without compromising on lifestyle and
activities, especially in sports.

 

The inception of Active Virtue was inspired by a gap in the market — the absence of appropriate attire to cover the 'awrah' (parts of the body that should be
covered according to Islamic guidelines) for men during swimming. This
challenge sparked our determination to create not just a solution for swimmers
but a versatile garment suitable for all types of sports. Thus, the all-in-1
shorts were born, meticulously designed to be worn for MMA, weight training,
jogging, swimming, and more.

 

Our products are more than just clothing; they are a statement of identity and
values. We aim to empower Muslim men to engage in their favourite sports
activities without compromising their modesty, ensuring they feel confident
and comfortable in all settings.

 

Active Virtue stands at the intersection of faith, fashion, and fitness, offering a
unique solution to a long-standing need. Our commitment is to provide
high-quality, versatile sportswear that meets the modesty requirements of
Muslim men, making Active Virtue the go-to brand for those who value modesty in
every aspect of their lives.

 

Why Choose Active Virtue?

Choosing Active Virtue means choosing a brand that understands and respects Islamic values.
Our all-in-1 shorts are designed to support your active lifestyle, ensuring
modesty, comfort, and performance go hand in hand. By choosing us, you're not
just buying a product; you're embracing a lifestyle that respects your beliefs
and empowers your physical well-being.

 

Stay Connected

We invite you to join our journey and be part of a community that values modesty,
quality, and active living. Follow us on social media, subscribe to our
newsletter, and stay updated with our latest products and initiatives. At
Active Virtue, we're more than a brand; we're a movement towards embracing
modesty in all spheres of life.